While Anheuser-Busch’s brands suffer amid its Bud Light partnership with transgender influencer Dylan Mulvaney, one American beer company is surging with beer sales.
D.G. Yuengling and Son, which is America’s oldest brewery, started in 1829, is owned by Dick Yuengling, a Trump supporter.
The news broke of Yuengling’s support for Donald Trump in 2016 when Eric Trump toured the manufacturing facility in Pottsville, Pennsylvania in October of that year.
“Our guys are behind your father,” Yuengling said to Eric Trump. “We need him in there.”
Despite leftists launching a boycott of the company at the time, Yuengling’s sales were not significantly harmed. Dick Yuengling said there was “nothing noticeable” about declines in sales, adding that they were only “down a little.”
“Look,” Yuengling said, “we survived Prohibition. We survived two world wars when you couldn’t get any grain. We’ll be fine.”
Now, the company could be doing even better than “fine” amid massive boycotts of Anheuser-Busch products costing the beer giant billions in market valuation, while boycotters are flocking to Yuengling’s beer as a refuge from the “woke” beer brand.
In 2022, Anheuser-Busch unveiled a new logo that looked eerily similar to Yeungling’s successful logo of many years. Yeungling wrote in reply, “Cool new Eagle. We’re flattered. Yuengling, America’s Oldest Brewery, established 1829.”